Skip to content
Home » Pune » SIMC

Symbiosis Institute of Media and Communication (SIMC) Pune

Symbiosis Institute of Media and Communication (SIMC), Pune

Overview

The Symbiosis Institute of Media and Communication (SIMC) Pune is one of India’s premier institutes for media education, offering a blend of creative and business-driven courses designed to prepare students for a wide range of careers in media, communication, and digital industries. Established in 1990, SIMC is part of the prestigious Symbiosis International (Deemed University) and has garnered a reputation for excellence in media education through its innovative curriculum, state-of-the-art facilities, and strong industry connections.

Located in the serene Symbiosis Knowledge Village, Lavale, SIMC offers students an immersive learning environment with a focus on both academic rigor and practical exposure. The institute’s commitment to shaping media professionals with global perspectives, ethics, and leadership capabilities makes it a top choice for students aspiring to excel in media, communication, advertising, public relations, and digital content creation.

Programs Offered

SIMC Pune offers postgraduate programs aimed at developing industry-ready professionals who can thrive in the fast-evolving media landscape. The institute provides a holistic education that combines theoretical knowledge with practical training.

  1. MBA in Communication Management (MBA-CM)
    • This two-year full-time program is designed for students who want to pursue careers in advertising, public relations, media planning, digital marketing, and brand communication. The MBA in Communication Management covers key aspects of communication strategy, consumer behavior, media research, and brand management, with a focus on integrating creative thinking and business acumen.
    • The program offers two specializations:
      • Brand Communication: Focuses on advertising, media strategy, digital campaigns, and integrated marketing communications.
      • Public Relations: Prepares students for roles in corporate communications, reputation management, crisis communication, and media relations.
  2. MA in Mass Communication (MA-MC)
    • The Master of Arts in Mass Communication is a two-year full-time program aimed at developing creative professionals for the media and entertainment industry. Students gain expertise in various forms of mass communication, including journalism, television and film production, digital media, radio, and documentary filmmaking.
    • The program offers two specializations:
      • Journalism: Equips students with the skills to report, write, and produce content for news outlets, including print, television, digital, and radio platforms.
      • Audio-Visual Production: Focuses on the creation and production of visual media content, including films, television shows, web series, and documentaries. Students learn storytelling, editing, directing, and production techniques.

Curriculum and Learning Approach

SIMC Pune’s curriculum is designed to foster both creative and analytical thinking. Students are exposed to cutting-edge tools, media theories, and real-world case studies that help them navigate the complex and ever-changing media landscape.

  • Interdisciplinary Approach: SIMC’s curriculum blends creativity with management principles, enabling students to develop a well-rounded skill set. Courses cover a wide range of topics, from marketing communication and media planning to film production and digital content creation.
  • Practical Exposure: Both the MBA and MA programs emphasize hands-on training. Students participate in projects, internships, live client briefs, and simulations that mirror real industry challenges. This helps them build a strong portfolio by the time they graduate.
  • Industry-Oriented: SIMC maintains close ties with the media industry, ensuring that the curriculum remains relevant to current trends and practices. Industry professionals frequently visit the campus to conduct workshops, guest lectures, and seminars.

Internships and Industry Exposure

SIMC Pune provides ample opportunities for students to engage with the media and communication industry through internships, workshops, and live projects.

  • Internships: Internships are a compulsory component of both the MBA and MA programs. Students intern with leading media companies, advertising agencies, PR firms, production houses, and digital marketing agencies. These internships allow them to apply classroom learning in real-world scenarios, gain industry insights, and build professional networks.
  • Industry Collaborations: SIMC has partnerships with top media organizations, advertising agencies, and PR firms. Regular industry interactions, guest lectures, and case study competitions ensure that students stay updated on the latest trends and best practices.
  • Field Visits: Students are taken on field visits to media houses, film studios, newsrooms, and production units to understand the functioning of the media industry. These visits provide insights into the technical, creative, and business aspects of media production and management.

Placements

SIMC Pune has a strong placement record, with students placed in top companies across the media, communication, and digital sectors. The institute’s dedicated placement cell works closely with industry partners to offer students a wide range of career opportunities.

  • Top Recruiters: Leading companies such as WPP, Ogilvy & Mather, Adfactors PR, GroupM, Zee Entertainment, Disney Star, Amazon Prime Video, Times Group, The Quint, Viacom18, and Reliance Industries are regular recruiters at SIMC. Graduates find roles in fields such as advertising, public relations, digital marketing, brand communication, journalism, and content production.
  • Career Paths: SIMC graduates can pursue a variety of career paths, including advertising executive, media planner, PR manager, corporate communication specialist, journalist, content producer, digital marketing strategist, and filmmaker.

Faculty

SIMC Pune has a highly qualified and experienced faculty that includes both academic scholars and industry professionals. The faculty members bring a mix of theoretical knowledge and practical experience to the classroom, ensuring that students receive a well-rounded education.

  • Guest Faculty: In addition to the core faculty, SIMC regularly invites guest faculty from the media and communication industry. These industry experts conduct specialized workshops, guest lectures, and mentoring sessions, providing students with real-world insights and advice on navigating the media industry.

Campus Facilities

SIMC is housed in the scenic Lavale Hilltop Campus, which provides an ideal setting for creative learning. The institute is equipped with world-class infrastructure that supports both academic and extracurricular activities.

  • Media Labs and Studios: SIMC has state-of-the-art audio-visual production studios, editing suites, sound recording labs, and photography studios. These facilities enable students to produce high-quality content for their projects and assignments.
  • Library and Digital Resources: The SIMC library is stocked with a vast collection of books, journals, research papers, and e-resources related to media, communication, and marketing. Students have access to global databases and digital resources for research and academic work.
  • Auditorium and Seminar Halls: The campus has modern auditoriums and seminar halls where workshops, film screenings, guest lectures, and conferences are conducted. These spaces are designed to foster interaction and collaboration among students and faculty.

Student Life

SIMC Pune offers a vibrant campus life, with a strong emphasis on extracurricular activities, events, and student-led initiatives. The institute encourages students to participate in various activities that complement their academic experience.

  • Cultural Events: SIMC hosts several cultural and media-related events throughout the year. The flagship event, Fest-O-Comm, is a media and communication festival that brings together students from various institutes for competitions, panel discussions, and cultural performances. Other events include film festivals, creative writing competitions, and photography exhibitions.
  • Student Committees: SIMC has several student committees and clubs, such as the Film Club, Photography Club, PR and Corporate Communication Club, and Advertising Club. These clubs organize events, workshops, and competitions that help students hone their skills and network with industry professionals.

Global Exposure

SIMC Pune offers students opportunities to gain global exposure through international collaborations, exchange programs, and guest lectures by international experts.

  • International Collaborations: SIMC has tie-ups with international universities and media organizations. Students can participate in exchange programs, where they study abroad for a semester, gaining insights into global media practices and trends.
  • Guest Lectures by International Experts: SIMC frequently hosts guest lectures and workshops conducted by international media professionals, filmmakers, and communication experts. These interactions provide students with a global perspective on media and communication.

Research and Innovation

SIMC Pune is actively involved in research and innovation in the fields of media, communication, and marketing. The institute encourages both students and faculty to undertake research projects that contribute to the media industry’s growth and address contemporary challenges.

  • Research Centers: SIMC has dedicated research centers focusing on media studies, advertising effectiveness, digital marketing trends, and public relations strategies. These centers provide a platform for students and faculty to collaborate on research projects, organize conferences, and publish findings in academic journals.
  • Student Research: Students at SIMC are encouraged to undertake research projects in their areas of interest. These projects often focus on topics such as digital media trends, consumer behavior, brand communication strategies, and media ethics.

Alumni Network

SIMC Pune boasts a strong and influential alumni network, with graduates working in top media organizations, advertising agencies, production houses, and corporate communication teams. The alumni network plays a crucial role in mentoring current students, providing industry insights, and facilitating placements.

  • Alumni Meets: SIMC regularly organizes alumni meets, where graduates from different batches come together to share their experiences and guide current students. These events also provide networking opportunities for students, helping them build connections within the media industry.

Conclusion

The Symbiosis Institute of Media and Communication (SIMC) Pune is a leading media and communication school known for its comprehensive programs, industry-aligned curriculum, and strong focus on practical learning. Whether you’re interested in media management, journalism, filmmaking, or advertising, SIMC offers the perfect blend of creative and business education to help you succeed in the media industry. With state-of-the-art facilities, experienced faculty, and a strong industry network, SIMC Pune is the ideal choice for students looking to make their mark in the world of media and communication.