This guide offers seven smart tips to lower Facebook ad costs 💰:
- Set bid caps to control spending 🏷️.
- Boost engagement by creating eye-catching ads 🎨.
- Offer valuable freebies to attract clicks 🎁.
- Target custom and lookalike audiences 🎯.
- Split test ads to find the winning combination 🧪.
- Use video ads to increase views at a lower cost 📹.
- Refresh ad creatives regularly to keep your audience engaged 🔄.
By applying these strategies, you can improve conversions 🚀 while keeping your ad budget low 📉.
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